Hailey Bieber is an American model, media personality, and entrepreneur whose career has expanded from fashion into beauty and digital culture. Born Hailey Rhode Baldwin in 1996, she became widely recognized through modeling, fashion appearances, social media, and her marriage to singer Justin Bieber. Her 2026 profile is especially notable because of Rhode, the beauty company she founded in 2022, which was acquired by e.l.f. Beauty in a transaction valued at up to $1 billion. That deal changed the financial picture surrounding Hailey Bieber net worth in 2026, although her exact personal proceeds remain private. Her career now spans modeling, entrepreneurship, and beauty.
Quick Facts
| Fact | Details |
|---|---|
| Full name | Hailey Rhode Bieber |
| Born | November 22, 1996 |
| Age in 2026 | 29 |
| Birthplace | Tucson, Arizona |
| Profession | Model, entrepreneur, media personality |
| Height | About 5 ft 8 in (1.73 m) |
| Spouse | Justin Bieber |
| Child | Jack Blues Bieber |
| Parents | Stephen and Kennya Baldwin |
| Known for | Modeling and Rhode |

Early Life and Background
Hailey was born in Tucson, Arizona, to actor Stephen Baldwin and graphic designer Kennya Baldwin. She grew up with her older sister, Alaia, and spent much of her childhood in New York. She trained in ballet during childhood before turning toward modeling.
Education
Hailey attended a Waldorf school during part of her childhood and was later homeschooled. She did not attend college and began modeling professionally as a teenager.
Career Journey / Rise to Fame
Hailey signed with Ford Models as a teenager and began appearing in magazines before moving into commercial campaigns and runway work. Her visibility grew through fashion events, magazines, television appearances and social media.
Her career took a major turn in 2022 when she launched Rhode, a skincare brand built around a streamlined product range. In the 12 months ending March 31, 2025, Rhode generated $212 million in net sales. e.l.f. Beauty announced its acquisition in May 2025, and the transaction closed on August 5, 2025.
Major Career Achievements
The creation and rapid growth of Rhode is Hailey’s most significant business achievement. The transaction included $600 million in cash, $200 million in e.l.f. stock and a potential $200 million performance-based earnout.
What Hailey Bieber Is Known For
Hailey is known for modeling, fashion influence, beauty entrepreneurship, and her large digital presence. Rhode broadened her career beyond modeling into company creation and product development.
How Much Hailey Bieber Earns
Her exact annual income in 2026 is not publicly verified. Her professional earnings have included modeling and fashion work, entrepreneurial income connected to Rhode, and continuing work with the brand after its acquisition.
Sources of Income
Documented or widely reported income sources include modeling, business ownership, the Rhode transaction, retained equity or stock connected with the sale, and ongoing professional work. The $1 billion figure was not paid entirely to Hailey because the deal involved other equity holders and a conditional earnout.
Hailey Bieber Net Worth 2026
Celebrity Net Worth estimated Hailey Bieber’s net worth at $300 million in July 2026. Other 2026 estimates have placed her in a broader range of approximately $300 million to $400 million. The variation reflects uncertainty around her Rhode ownership stake, taxes, retained shares and future earnout. The $300 million figure is a published estimate, not a confirmed personal balance sheet.
Net Worth Breakdown
| Item | Value |
|---|---|
| 2026 published net-worth estimate | $300 million |
| Rhode transaction value | Up to $1 billion |
| Cash at closing | $600 million |
| e.l.f. stock | $200 million |
| Potential earnout | Up to $200 million |
Personal Life, Family & Relationships
Hailey married Justin Bieber in 2018. They welcomed their first child, son Jack Blues Bieber, in August 2024. Her parents are Stephen and Kennya Baldwin, and her older sister is Alaia Baldwin.
Physical Appearance
Hailey is generally listed at about 5 feet 8 inches, or 1.73 meters. Her weight is not consistently or officially disclosed, so a precise figure would be speculative.
Social Media Presence
Hailey has a substantial social media following, particularly on Instagram, where she shares fashion, beauty, lifestyle and personal content.
Lifestyle & Assets
Her public lifestyle includes fashion, travel, beauty and family life. The couple has owned significant real estate, but current property values and private holdings are not consistently public.
Recent Updates in 2026
In 2026, Hailey remains connected to Rhode following its acquisition by e.l.f. Beauty. Company filings identify her continued role as founder and describe involvement in creative and product innovation. August 2026 coverage also showed Hailey and Justin attending public events together.
Interesting Facts
- Her birth surname is Baldwin.
- Rhode was named after Hailey’s middle name.
- She began professional modeling as a teenager.
- She trained in ballet during childhood.
- Rhode was founded in 2022 and acquired in 2025.
- She and Justin Bieber became parents in 2024.
Frequently Asked Questions
How old is Hailey Bieber in 2026?
Hailey Bieber is 29 years old in 2026. She was born on November 22, 1996.
What is Hailey Bieber’s net worth in 2026?
Celebrity Net Worth estimates her net worth at $300 million, although other estimates vary because her private finances are not fully disclosed.
How tall is Hailey Bieber?
She is generally listed at about 5 feet 8 inches, or 1.73 meters.
What is Hailey Bieber known for?
She is known for modeling, fashion media, social media and founding Rhode.
Does Hailey Bieber have children?
Yes. She and Justin Bieber have one son, Jack Blues Bieber, born in August 2024.
What happened to Rhode?
e.l.f. Beauty acquired Rhode in a transaction completed in August 2025. The deal was valued at up to $1 billion, including a potential earnout.
Conclusion
Hailey Bieber’s career has developed from teenage modeling into a broader business and media profile. Her biggest professional milestone is the rapid growth and sale of Rhode. In 2026, published estimates place her net worth around $300 million, but the precise figure remains uncertain because important financial details are private. Her continuing work in beauty and fashion keeps her public profile relevant.